New & Improved
Prescription Diet™ i/d™
We took what works
and made it work harder
Prescription Diet™ i/d™ now features additional ingredients for enhanced digestion, plus a rich aroma and new disk kibble shape cats can't resist!
- • Prebiotic fibre to help promote healthy gut bacteria
- • Enriched with psyllium to support regular bowel movements and bowel health
- • Easy-to-digest food is gentle on tummies, promoting better absorption of important nutrients
A digestive disorder is any condition that prevents proper digestion or alters the rate at which food passes through the digestive tract. Digestive disorders are one of the most common reasons for consulting a veterinary practice.
What causes digestive disorders?
1. Food sensitivities, or a reaction to something your cat has eaten (also known as Adverse Food Reaction or AFR)
2. Inflammation (includes gastritis, enteritis, colitis and pancreatitis)
3. Infections (bacterial, viral, or parasites)
Roll over each digestive tract icon to understand the most common causes.
Know the signs
Some signs of your cat’s digestive disorders are easy to spot. Make sure you consult your vet if your cat is showing any of these signs:
- Diarrhoea or soft stools
- Loss of weight
- Change of appetite
- Stomach gurgling
- Sudden inactivity or depression
- Sometimes pets will show other
signs, such as itchy skin or ears
Always seek the advice of your vet if you are concerned about the health of your pet.
How can the
right food help?
Food that’s specially designed to support digestive health is an important step towards recovery for cats with digestive disorders. Supporting healthy digestion is vital for supporting a cat’s overall health.
Easy-to-digest food is gentle on tummies, promoting better absorption of important nutrients.
Great tasting food is especially important in pets with digestive disorders by encouraging appetite, helping to prevent excess weight loss and support recovery.
Prebiotic fibre to help promote beneficial gut microflora. Supporting the regulation of the digestive tract and providing the right environment for healthy bacteria are important steps to healthy digestion.
Enriched with psyllium, a form of fibre, to support regular bowel movements and bowel health.
Increased electrolytes help compensate for mineral loss due to vomiting and diarrhoea.
Clinically proven antioxidants support a healthy immune system and natural defence.
Hill’s complete range to support
your cat's digestive health
i/d™ Feline Dry
Supports digestive health. Helps improve digestion and stool quality.View all products
i/d™ Feline Tender Chunks in Gravy pouch - with Salmon
Highly digestible cat food for better digestive health, with a tempting salmon flavour that cats crave and an aromatic gravy that encourages your cat’s appetiteView all products
i/d™ Feline Tender Chunks in Gravy pouch - with Chicken
Highly digestible, with meaty chunks that your cat will love. Aromatic gravy encourages appetite. i/d™ formulas help resolve diarrhoea and improve digestion.View all products
i/d™ Feline Can – Minced with Chicken
Tasty chicken flavour in a familiar soft appetising minced meat texture to soothe upset tummies and tempt even ill cats to eat. Helps improve digestion and resolve diarrhoea while delivering increased electrolytes to help the gut recover.View all products
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Where to buy
Hill’s™ Prescription Diet™ i/d™
Hill’s™ Prescription Diet™ pet foods are available at your vet clinic and online.
Locate a vet clinic near you or start shopping online for fast,
convenient delivery to your door.